Strategy

We create success strategies for products and services using design methods proven by the world’s most innovative companies. Our research-based creative approach to strategy has helped clients create new business models, better serve consumers and succeed in disruptive environments. Some of our clients retain us to give their decision makers continuous access to our skills while others prefer to deploy us on targeted projects as they arise. We pair a genuine, outsider’s perspective with deep domain expertise in healthcare.

Key Capabilities

  • Primary Consumer Research
  • Trends Analysis
  • Persona Creation
  • Journey Mapping
  • New Business Creation
  • Communication Strategy
  • Ideation & Conceptual Design
  • Service Design
  • Product Roadmap Development
  • Patient Experience Improvement
Design & Digital

We bring new products and services to life with our productive design and development capabilities. Our digital product, marketing and experience design projects have helped organizations operate more efficiently, connect more deeply with consumers and advance healthcare delivery into the digital sphere. Our team can work in collaboration with your internal resources or work independently to bring new creative skills to your organization. Our creative team members honed their craft in the consumer world, so we are well suited to bring contemporary design and digital capabilities to your organization.

Key Capabilities

  • User Experience Design
  • User Interface Design
  • Interactive Prototyping
  • Branding
  • User Testing
  • Technology Scouting
  • Creative Marketing Solutions
  • Interactive & Environmental Experiences
  • Website Design & Development
  • Presentation Design
Experiences

We produce, host and facilitate experiences. Everything from strategic planning sessions to hack-a-thons—to bring our clients together to solve problems using design. Experiences are important to all aspects of our business—strategy and design—because good experiences make the difference between a good organization and a great organization.

Key Capabilities

  • Design Training
  • Keynote Speeches
  • Creative Workshops
  • Hack-a-Thons
  • Strategic Retreats
  • Planning Sessions
  • Ideation Sprints
  • Tactical Collaboration
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